Nissan Cutting Prices on 7 Models; 2013 Nissan Altima, 2013 Nissan Sentra, 2013 Nissan Rogue, 2013 Nissan Murano, 2013 Nissan Maxima, 2013 Nissan Armada & the 2013 Nissan Juke
Nissan is cutting prices on seven of its 18 models in the U.S., hoping its cars and trucks will show up in more Internet searches by shoppers.
The price cuts vary with the amount of equipment on each model and run from 2.7%, or $600, on the top-selling Altima midsize car to 10.7%, or $4,400, on the Armada big SUV. Other models getting price cuts include the Sentra compact car, Juke small crossover SUV, Murano midsize crossover, Rogue small crossover and the Maxima full-size car.
Jose Munoz, Nissan’s head of sales and marketing for the Americas, said the vehicles getting the price cuts account for 65% of Nissan’s U.S. sales. The sticker prices, he said, were higher than some rivals’ similar models, and that kept Nissan vehicles out of some Internet searches.
“In some of the customer searches we may not appear,” Munoz said. “This is an indication that we certainly want to be on the shopping list and we want to be considered by as many customers as possible.”
The company plans to reduce rebates and other discounts to offset some of the price cuts. The cuts come at a time when Nissan faces intense competition from U.S.-based automakers and its prime Japanese competitors, Toyota and Honda.
The price cuts are effective Friday for cars and trucks that aren’t yet on dealer lots. However Nissan will also make allowances to trim prices of cars now in dealer inventories. The cuts will remain in effect indefinitely.
Nissan-Renault CEO Carlos Ghosn has set a goal of taking 10% of U.S. sales by 2016 or sooner, and executives are under pressure to sell more vehicles to hit the goal. In the first quarter, Nissan’s sales (including the Nissan and Infiniti brands) through April are up 3.2% this year with an 8.2% share of the market, down from 8.5% in the period last year, according to Autodata.
Although Nissan denies it, industry analysts say the company can afford to cut prices because of efforts in Japan to weaken the yen against the dollar. That makes cars and parts made in Japan cheaper than goods made in the U.S. One analyst said it could be the start of a price war if other automakers follow.
Jeff Schuster, senior vice president of forecasting for LMC Automotive, a Detroit forecasting firm, said the weaker yen should help Nissan cut prices, as the company makes a bid to increase sales and market share amid intense competition.
“We could be looking at a price war,” he said. “If the yen stays where it is at and competitive pressure does as well, we could be looking at a more widespread battle for buyers.”
Nissan’s Munoz denied that the yen has anything to do with the price cuts, saying that four of the seven affected models are made in North America. Only the Juke, Rogue and Murano are made in Japan, and their sales are small compared with the other models.
Nissan makes about 75% of its cars sold in the U.S. in North America, and that should rise to 89% by the end of next year when the company shifts production of the Rogue and Murano.
Nissan isn’t the first automaker to cut prices this year. In January General Motors trimmed $300 to $770 off the sticker price of its slow-selling midsize Chevrolet Malibu.
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Futuristic. Unique. Unlike anything ever seen before. No, it’s not a review of the latest science fiction movie, but a few ways in which one could describe the 2012 Nissan Juke.
Is it a crossover? A mid-sized sedan? In a way, it’s a little bit of both. At the same time, it’s a vehicle so unique that you have to drive it to truly understand why this car is the talk of the automobile world. Edmunds.com claims that while “it might not be love at first sight…a drive in the 2012 Nissan Juke will have you seeing the inner beauty of this feisty hatchback.” Those who purchased a Juke seem to agree, as they gave it 4.5 out of five stars.
That’s not surprising though. Despite its unique, one-of-a-kind style, you still get the same quality you’d expect from Nissan. In fact, what really stands out about this funky automobile is its versatility and fuel efficiency. The Juke gets 27 city/32 highway MPG. With available all-wheel drive, it can also get through the toughest of weather conditions. In fact, because it is quick and easy to maneuver, the Juke handles well in any driving condition (think rush hour traffic!). It’s a combination of fun and sporty, yet practical and reliable.
The Juke comes in three versions—the S, SV and SL. The SL is the top of the line Juke and comes equipped with heated, leather-appointed seats, automatic on/off headlights and fog lights, the popular Nissan Navigation System and six Rockford Fosgate subwoofers—along with a USB connection port for your iPod. You’ll be both jamming and juking in this fun and funky vehicle.
See for yourself what everyone is talking about. Juke into Windsor Nissan to take one for a ride today!
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Get this 2011 Nissan JUKE New Jersey at the price you want at Windsor Nissan. With all of the hype the Nissan JUKE has been getting with its awesome TV commercial advertisement, I figured that I would write a blog post telling you exactly what comes with the JUKE. All of its power, features and options!
For the exterior, you can get this 2011 Nissan JUKE New Jersey at the price you want and with what you want! :
When it comes to the interior you will definetely get more bang for your buck!:
And, did I forget to mention the JUKE’s amazing mechanical compnonents?:
You will surely be impressed with the JUKE’s safety features:
What more can I say? Stop by Windsor Nissan in East Windsor, NJ so you can get this 2011 Nissan JUKE New Jersey at the price you want!
Beep-Beep! Watch out, everyone, the 2011 Nissan Juke is heading your way!
The Juke, a production model of Nissan’s Qazana that was showcased at the 2009 Geneva auto show, is a vehicle aimed at, “the attention-seeker, aggressive kind of guy,” says Larry Dominique, Nissan’s U.S. product planning chief. It is not your typical kind of family SUV. The center consol is designed to look like a gasoline tank of a motorcycle (with a dashboard that changes color!), and the exterior has extreme curves with a coupelike roofline.
The Juke is powered by 1.6-liter, tubocharged four-cylindaer engine, producing 180 horsepower and 180 pound-feet of torque. All wheel drive is available, as well as a six-speed manual. The Juke’s selling price will be under $20,000, sitting right below the Rogue.
I have added some photos of the Juke for you to take a look at. Also, go to the Juke’s interactive website to check out all of its specs and see a 360 degree view!